Recent events in the business world, as well as in private life, have shown us that ethics are amiss in today’s society. Wall Street scandals, domestic violence and global terrorism are heard of everyday on the news, and the occurrences are rising. Though we cannot directly attribute these acts of evil to one stimulus, it goes without saying that a lack of ethics and integrity is largely to blame.
One can theorize that a return to core values and beliefs would serve as a simple remedy to the spreading epidemic of scandals and social discord. At Fowler FFA, we are fully engaged in a war against the destruction of ethics, at both local and regional levels.
One of the key elements of our weaponry consists of ten principles that are based on core values that were demonstrated by cowboys of the old west, and is known as the Code of the West, written by James P. Owen.
While working several years at a successful Wall Street Career, Mr. Owen witnessed acts that utterly dismayed him. In 2003, he began working toward becoming an inspirational author, speaker and film producer. Mr. Owen had always been intrigued by the way of the old west; cowboys were inspirational to him. They lived by a code; an unwritten creed that kept ethics alive and well. So, it was no surprise when Mr. Owen’s first best-seller was titled Cowboy Ethics: What Wall Street can Learn from the Code of the West.
In Cowboy Ethics, Mr. Owen put the creed of the cowboys to paper, and simplified it into 10 principles that ultimately comprised the Code of the West. The principles are as follows:
1. Live each day with courage.
2. Take pride in your work.
3. Always finish what you start.
4. Do what has to be done.
5. Be tough but fair.
6. When you make a promise, keep it.
7. Ride for the brand.
8. Talk less and say more.
9. Remember that some things aren’t for sale.
10. Know where to draw the line.
Over the next six weeks, Fowler FFA, at the direction of myself, Cade Sallee, will be conducting a miniseries, titled The Code of the West; Alive and Well in the Ark Valley, which will elaborate on each of the 10 principles of the Code of the West. Following this issue, there will be a weekly article that designates two principles as “Principles of the Week.” I would encourage readers to put emphasis on these principles, and see how they can relate them to their own lives. Not all of us are cowboys; but I truly believe that we can all relate the Code of the West to our lives in some way. In the next six weeks, I plan to demonstrate to the public exactly how to relate the code to their own lives. By promoting the Code of the West, I hope to inspire each and every one of our readers to develop a creed of their own; a list of principles that defines them and helps them stick to their own morals and ethical belief systems.